EZDOG 105

Lab-born. Designed to perform.

Designer Voice: The masterpiece of lure engineering

Just turn the reel — the EZDOG 105 walks the dog for you. No experience required. This compact topwater lure was built from scratch to deliver effortless, mechanical walking action straight out of the box. It’s not just intuitive — it’s engineered to perform.

Designing a walking-the-dog lure may seem simple — until you try to build one that works flawlessly across skill levels, conditions, and species. EZDOG was born from that challenge.

We set out to create a lure that glides with precision, responds instantly to rod work, and maintains balance even in chop or current. That meant obsessing over shape, weight distribution, and hydrodynamics. Every curve, every gram, every angle was tested and refined until the action felt natural — not just for seasoned anglers, but for anyone picking up the rod.

The result? A walking bait that’s easy to animate, hard to resist, and tuned for versatility. Whether you’re twitching across glassy flats or working through wind and chop, EZDOG delivers a consistent, seductive walk that triggers explosive surface strikes.

Experience, experimentation, and relentless testing — that’s the LURESLAB way.

Target Species: Seabass, barracuda, bluefish, queenfish, jacks, trevally, dorado, dolphin fish, black bass, snakehead, flathead, whiting, and other aggressive surface feeders.

EZDOG Specifications

•             Length: 105 mm

•             Weight: 19.6 g

•             Action: Mechanical or Manual Walking-the-Dog

•             PE Lines: 0.8-1.2

•             Leader: 0.28 up to 0.40mm

•             Rod Recommendation: Regular Fast or Fast Action, 2.70 m length

•             Hooks: OWNER ST46-TN2X Treble Hooks — Size belly#5 -tail#4

•             Split Rings: OWNER Size #3 – 21kg Test